Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS

Pricing
Free to install
Popular with stores like yours
Based in United States
Rating
4.5 (2,574)
Developer
Klaviyo

AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.

Go beyond the basics with Klaviyo’s AI-first B2C CRM. Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and AI customer service tools that turn browsers into buyers.

Go beyond the basics with Klaviyo’s AI-first B2C CRM. Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and AI customer service tools that turn browsers into buyers. more
  • Unify and activate real-time data from Shopify and 350+ apps across the journey
  • Use Marketing Agent to read your site and build launch-ready on-brand campaigns
  • Create AI-powered segments and flow triggers using historical and real-time data
  • Drive conversions with personalized email, SMS, WhatsApp, mobile push & pop-ups
  • Turn service moments into shopping moments with Customer Hub and Customer Agent
Popular with stores like yours
Based in United States

Languages

English, French, Spanish, German, Portuguese (Brazil), Korean, Italian, Polish, Swedish, and Dutch

Works with

Pricing

External charges may be billed by Klaviyo separately from your Shopify invoice. Learn more

Free

Free to install

Free to install. Email free forever for up to 250 contacts. SMS free for up to 150 SMS/MMS credits.

Features

  • Sync Shopify data–tags, catalog, coupons
  • Templates for Email/SMS
  • Forms & push notifications
  • Segmentation & personalization
  • A/B testing
  • +more

SMS

$15 / month

Up to 1250 SMS/MMS credits. Includes carrier fees. Upgrade as you grow.

Features

  • Multi-channel segmentation and flows
  • Smart opt-in & multi-channel list growth
  • SMS AI for campaign creation
  • Automated two-way conversations
  • Transactional SMS
  • Branded SMS links
  • Multi-channel A/B testing
  • Customizable multi-channel attribution

Email

$20 / month

251-500 contacts. Upgrade as you grow.

Features

  • Multi-channel segmentation and flows
  • Personalized product recommendations
  • Reputation repair AI for deliverability
  • Email AI for campaign creation
  • Send time optimization
  • Predictive analytics
  • Multi-channel A/B testing
  • 160+ campaign templates

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (2,574)

Overall rating
4.5
Counts per rating level
  • 85% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 10% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its seamless Shopify integration and robust automation features, including flows for abandoned carts and welcome series. They value the advanced segmentation, personalization options, and user-friendly drag-and-drop email editor. The analytics and reporting tools provide deep insights, enhancing data-driven decisions. While customer support experiences vary, it is often responsive and helpful. Educational resources are also highlighted as beneficial.

February 16, 2026

Klaviyo offers a ton of great features and powerful tools, especially for building flows and creating segments. The in-app designer is stable, intuitive, and easy to work with, and the documentation is clear and helpful when you need guidance. I’ve found the platform overall very easy to use, and I really enjoy the classes — they’re informative and well done. The CSM reps I’ve worked with have also been very helpful.

Kitty Poo Club
United States
Over 8 years using the app
Klaviyo replied February 18, 2026

Thank you so much for the positive review. We always aim to make sure Klaviyo is easy to use and intuitive!

February 20, 2026

Klaviyo's capabilities and its seamless integration with Shopify have made a real difference for my business. I hesitated to switch to it because it was more expensive than what I was using, but it pays for itself and more every month.

Loop Yarn
United States
Over 4 years using the app
Klaviyo replied February 24, 2026

Really happy to hear that Klaviyo's been making a difference for your business! Glad that you made the switch, and are seeing success with Klaviyo, and we appreciate the 5 stars!

March 11, 2026

Strong marketing capabilities and automation, but improvements in event tracking reliability, documentation, templates, and customer support would make the platform significantly better for growing ecommerce brands.

Childsplay Clothing
United Kingdom
Over 3 years using the app

Support

App support provided by Klaviyo.

Developer

Klaviyo

125 Summer St, Floor 7, Boston, MA, 02111, US

Launched

September 20, 2012 · Changelog

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