Omnisend Email Marketing & SMS

Name: Omnisend Email Marketing & SMS
Brand: Omnisend
Rating: 4.8 (2804 reviews)

Pricing: Free to install
Rating: 4.8 (2,804)
Developer: Omnisend

Create email marketing campaigns. Use popups to get more emails and sell to more people.

Omnisend’s email & SMS marketing automation app helps Shopify merchants sell more stuff to more people. It’s packed with features that seamlessly grow your email list with landing pages & popups, and help quickly create beautiful emails with hundreds of pre-made templates. You can send personalized emails that hit the mark and boost your sales with perfectly timed abandoned cart & welcome automation workflows. All of that’s backed with 24/7 email & live chat support for all — even free users.

Effortlessly create & send email marketing, newsletters & global SMS campaigns
Grow your email list with exit-intent popups, spin-to-win, & more signup forms
Ready-made email marketing templates for Summer Sales & more — no coding needed
Set up abandoned carts with one click, plus welcome & browse abandonment
Use built-in AI to generate email copy, subject lines, and preheaders in seconds

Popular with stores like yours: Based in United States

Highlights: Works with the latest themes

Languages

English

Works with

Checkout
Shopify Flow
Gorgias
Justuno
Recharge
Aftership
Loox
Yotpo

Pricing

External charges may be billed by Omnisend separately from your Shopify invoice. Learn more

FREE

Free to install

Reach up to 250 contacts (unlimited list size) with the Free Plan.

500 emails/month
500 web push notifications/month
Global SMS ($1 in free credits to try)
250+ customizable email templates
Popups and signup forms
Pre-built workflows and automations
24/7 live support

STANDARD

$16 / month

Reach up to 500 contacts (unlimited list size). Upgrade as you grow.

EVERYTHING in Free plan, plus:
6,000 emails/month
Unlimited web push notifications
Global SMS ($1 in free credits to try)
24/7 priority support
Customer Success Manager from $400/month

PRO

$59 / month

Reach up to 2500 contacts (unlimited list size). Upgrade as you grow.

EVERYTHING in Standard plan, plus:
Unlimited emails
Bonus SMS credits equal to monthly fee
Advanced reporting
Personalized product recommender
Customer Success Manager from $400/month

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (2,804)

Overall rating

4.8

Counts per rating level

89% of ratings are 5 stars
2.5K
4% of ratings are 4 stars
123
1% of ratings are 3 stars
19
1% of ratings are 2 stars
26
5% of ratings are 1 stars
130

All reviews

What merchants think

This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.

Feedback submitted

Merchants appreciate this app for its user-friendly interface and seamless Shopify integration, enhancing customer data synchronization. They praise its effective automation, segmentation, and targeting tools that boost engagement and sales. The drag-and-drop email builder and pre-built templates simplify campaign creation. Its scalable pricing, responsive 24/7 support, and continuous feature updates meet modern marketing needs. Valuable analytics provide clear insights for strategy optimization.

September 11, 2025

Love Omnisend – I’ve been using the platform for quite some time now and can genuinely recommend it!

What stands out most is the human connection. I’ve been working with Matas Z to help one of our brands sharpen their email marketing, and it truly felt like he had our back every step of the way.

The platform itself keeps getting better too – new features are shipped regularly, and it just keeps improving.

If you’re using another EMS and not completely satisfied, you should definitely give Omnisend a try!

www.natural-treats.co.uk

United Kingdom

Over 6 years using the app

Omnisend replied September 12, 2025

Thank you for such an amazing review and for trusting Omnisend with your brand’s email marketing! We’re delighted to hear that both the platform improvements and the human support behind it have made such a difference for you. Our team is always focused on building features that bring real value while making sure you never feel alone in the process. We’re so glad you’d recommend Omnisend, and we’ll keep working hard to exceed your expectations.

September 23, 2025

Love Omnisend. Have used them for 4 years now across 8 of our brands. Mangirdas our account manager is great as well and has helped improve our accounts a lot

Snugzy

United Kingdom

Almost 5 years using the app

Omnisend replied September 24, 2025

Thank you for your continued trust over 4 years and across 8 brands. We’re glad Omnisend and Mangirdas have helped optimize your accounts, and we look forward to supporting your ongoing growth.

September 12, 2025

Omnisend has quickly become one of our favorite tools for running email marketing on our Shopify store. The platform is super straightforward, so setting up campaigns and automations takes no time at all. We especially love the pre-built workflows — welcome emails, abandoned cart reminders, and product promotions — they’ve made it easy to stay consistent and drive more revenue.
The support team deserves a shoutout too — they’re fast, knowledgeable, and genuinely care about helping you succeed. Since implementing Omnisend, our email strategy feels more organized and effective, and the results speak for themselves. A fantastic choice for any Shopify merchant looking to scale smarter.

Distorted People

Germany

Over 5 years using the app

Omnisend replied September 15, 2025

We’re thrilled to hear Omnisend has become such a trusted part of your Shopify toolkit! 🚀 Consistency and revenue growth are exactly what those pre-built workflows are designed to deliver, so it’s fantastic to know they’re working well for you. Thank you for recognizing our support team too — we’ll be sure to pass that along. Here’s to even more organized, effective, and scalable email marketing wins ahead!