Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS

Pricing
Free to install
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.6 (2,571)
Developer
Klaviyo

Grow smarter with AI-powered marketing and service automation for email marketing, SMS, and more.

Go beyond the basics with Klaviyo’s AI-first B2C CRM Built on Shopify’s commerce foundation, Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost performance with AI tools, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, and AI-powered service that turns browsers into buyers.

Go beyond the basics with Klaviyo’s AI-first B2C CRM Built on Shopify’s commerce foundation, Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost performance with AI tools, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, and AI-powered service that turns browsers into buyers. more
  • Unify and activate real-time data from Shopify and 350+ apps across the journey
  • Use Marketing Agent to read your site and build launch-ready on-brand campaigns
  • Create AI-powered segments and flow triggers using historical and real-time data
  • Drive conversions with personalized email, SMS, WhatsApp, mobile push & pop-ups
  • Turn service moments into shopping moments with Customer Hub and Customer Agent
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English, French, Spanish, German, Portuguese (Brazil), Korean, and Italian

Works with

Pricing

External charges may be billed by Klaviyo separately from your Shopify invoice. Learn more

Free

Free to install

Free to install. Email free forever for up to 250 contacts. SMS free for up to 150 SMS/MMS credits.

  • Sync Shopify data–tags, catalog, coupons
  • Templates for Email/SMS
  • Forms & push notifications
  • Segmentation & personalization
  • A/B testing
  • +more

SMS

$15 / month

Up to 1250 SMS/MMS credits. Includes carrier fees. Upgrade as you grow.

  • Multi-channel segmentation and flows
  • Smart opt-in & multi-channel list growth
  • SMS AI for campaign creation
  • Automated two-way conversations
  • Transactional SMS
  • Branded SMS links
  • Multi-channel A/B testing
  • Customizable multi-channel attribution

Email

$20 / month

251-500 contacts. Upgrade as you grow.

  • Multi-channel segmentation and flows
  • Personalized product recommendations
  • Reputation repair AI for deliverability
  • Email AI for campaign creation
  • Send time optimization
  • Predictive analytics
  • Multi-channel A/B testing
  • 160+ campaign templates

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (2,571)

Overall rating
4.6
Counts per rating level
  • 86% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 9% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for boosting engagement and sales through email marketing and SMS. They credit its success to features like targeted campaigns, customer segmentation, and automated flows. The seamless Shopify integration and user-friendly tools like the drag-and-drop editor enhance its appeal. Merchants also value the responsive support team that helps maximize the app's potential, making it a game-changer for e-commerce marketing.

November 19, 2025

Klaviyo has been awesome for Mixology. It’s super easy to use, the segmentation is spot-on, and it’s helped us send way more personalized emails. We’ve seen better engagement, better conversions, and it just fits right into our workflow. The analytics are clear, the automations are powerful, and it’s made our marketing feel way more organized. Highly recommend!

Mixology
United States
Over 10 years using the app
Klaviyo replied November 20, 2025

We love to hear that you're seeing your engagement and conversions go up with Klaviyo! Thanks so much for the 5 star review, and we can't wait to see you continue to thrive!

November 26, 2025

Be careful when using their email templates. They add default ALT text of the original image and include a link from some other company within some templates with animated pictures. Unfortunately, I realized this only after sending an email to my customer list, and now my customers received an email where the main clickable image leads to a completely different website. Those ALT texts and links shouldn’t be added to the templates. The services of your partner should be advertised in a different way not in a hidden way within templates!

Ohdita
United States
About 1 year using the app
Klaviyo replied November 28, 2025

Thank you for taking the time to share your feedback, we really appreciate it. We understand how important it is for your emails to look and function just as you expect. Someone from our team has reached out directly to help address your concerns and gather more details, so we can take a closer look and support you further. Your input helps us continue to improve the experience for everyone.

October 8, 2025

Been using for many years. It's a 5-star product with a ton of capability. It's pricey, but if you have the revenue, it's worth the features. Using for email & sms. If you're considering, just do it. You won't be disappointed.

Celluma
United States
About 2 years using the app
Klaviyo replied October 9, 2025

Thank you for being such a loyal customer for 5 years, and for the 5 star review. We really appreciate it!

Support

App support provided by Klaviyo.

Or visit their support portal

Developer

Klaviyo

125 Summer St, Floor 7, Boston, MA, 02111, US

Launched

September 20, 2012

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