Shopify Translate & Adapt

Name: Shopify Translate & Adapt
Brand: Shopify
Rating: 4.5 (1420 reviews)

Pricing: Free
Rating: 4.5 (1,420)
Developer: Shopify

Speak every customer’s language. It’s easy to translate and adapt your store content for any market.

Boost traffic, improve your SEO, and build trust with audiences around the world by localizing the content on your Shopify store for different markets. Translate & Adapt lets you auto-translate up to two languages for free, and manually add as many translations as you wish. The side-by-side editor makes it easy to compare and review your translations, and can also be used to adjust content between markets that speak the same language to ensure cultural, seasonal, and regional relevance.

Manually add, edit, and review translations with the side-by-side editor.
Auto-translate 2 languages with Google Translate (cloud.google.com/translate).
Adapt content to reflect spelling and messaging variations between markets.
Localize directly from the theme editor, or any resource page in your admin.
Manage localized store content seamlessly from your Shopify admin.

Popular with stores like yours: Based in United States

Languages

Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, English, Finnish, French, German, Italian, Japanese, Korean, Norwegian, Polish, Portuguese (Brazil), Portuguese (Portugal), Spanish, Swedish, Thai, Turkish, and Vietnamese

Works with

Shopify Admin

Reviews (1,420)

Overall rating

4.5

Counts per rating level

71% of ratings are 5 stars
1.0K
19% of ratings are 4 stars
263
4% of ratings are 3 stars
50
2% of ratings are 2 stars
34
5% of ratings are 1 stars
66

All reviews

What merchants think

This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.

Feedback submitted

Merchants recommend this app for translating entire websites, making them accessible to international markets. It's valued for saving time, especially for large inventories, and is ideal for small businesses as a free tool. The app is easy to use with an intuitive interface, offering both automatic and manual translations. It's praised for reliability, handling large content volumes, and helpful support, making it accessible even for non-tech-savvy users.

June 9, 2026

for the love of god, give us a tick box to stop unit conversions for measurements and actively stop translating things that have the appropriate tag no translation tags. EVERYTIME I trigger translate I'm riddled with Anxiety, that its going to mess things up AGAIN. It's so inconsistent, I never know if its going to be a 5 minute job, or 3 day job.

Of all the things that Shopify change, why is this so neglected? It triples our audience when it works.

LightStrips Anonymous

United Kingdom

Over 1 year using the app

June 4, 2026

Ehrlich, man sagt der App sie soll automatisch übersetzen, aber sie übersetzt nicht, es kommt zu unnötigen Tranlating missing Fehler auf die Webseite und dafür braucht man ja so eine APP leider nicht.

Coryve.de

Germany

8 months using the app

June 6, 2026

Terrible! This app does not translate properly, translations are weird and even inconsistent. Moreover, sometimes you need to do translations manually, and if later you happen to create a new product by copying an existing product that was translated manually, the translation of the old product will be shown and will not translate automatically, you can only do it manually!
It is a pure nightmare! I was struggling so much with this app! regret installing it, and now will uninstall.

Gem Decors

Sweden

7 months using the app

Support

App support provided by Shopify.

Resources

FAQ

Developer

Shopify

151 O’Connor St, Ottawa, ON, ON, CA

Launched

August 16, 2022

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View staff and contributor data:

Store owner, blog contributors

Store owner

Name, email address, phone number, physical address
Blog contributors

Email address, IP address, browser and operating system

View and edit store data:

Products, orders, Online Store, custom data, Shopify admin, other services

Edit products

Products, collections
View orders

Delivery profile and location group information assigned to the app
Edit Online Store

Online Store pages, checking for web cookies and conversion tracking pixels, theme
Edit custom data

Metaobject definitions, metaobjects
View Shopify admin

Files, legal policies, privacy settings
View other services

Apps
Edit other data

Locales, Shopify Markets settings, notification settings, Online Store navigation, shipping rules, images, translations